ASML Raises Component Prices 10% Across the Board; Samsung and SK Hynix Agree to Pay
ASML, the leading semiconductor equipment maker, raised component prices by 10% for Samsung Electronics and SK Hynix, effective January 2026. The increase covers all replacement parts for EUV and DUV lithography machines. ASML's services business generated €8.193 billion in 2024, about 25% of total revenue, and is expected to grow over 30% this year.
How this was made
The 30-second read
Why it matters
The price hike could improve ASML's margins while compressing profitability for Samsung, SK Hynix, and possibly other memory producers.
Market read
First report of a sector‑wide pricing shift that may reshape cost dynamics for memory manufacturers and equipment suppliers.
What to watch
Potential supply‑chain bottlenecks for replacement parts may amplify cost impacts beyond the announced 10%.
Background
ASML, the leading EUV lithography equipment maker, is leveraging improved demand to raise component prices for its biggest memory customers.
Ticker impact
ASML announced a 10% across‑the‑board component price increase for Samsung and SK Hynix effective Jan 2026.
likely upward pressure as the market prices in stronger pricing power.
ASML is the pricing initiator; the move is unprecedented and signals a shift in supplier leverage.
Samsung Electronics accepted ASML's 10% component price hike for its EUV/DUV lithography machines.
potential short‑term pressure on Samsung shares.
Direct acceptance ties Samsung to higher supplier costs.
SK Hynix agreed to the same 10% component price increase from ASML.
likely modest downside pressure.
Pricing change directly impacts SK Hynix's cost base.
TSMC reportedly opposed ASML's planned 10% DUV equipment price increase.
limited near‑term effect.
No acceptance yet; only a reported stance.
Applied Materials disclosed its own price increases for new and existing products in its earnings release.
potential upside as higher prices lift margins.
Company‑specific pricing announcement.
Tokyo Electron indicated price adjustments on equipment on sale during its earnings briefing.
likely modest upside.
Direct company disclosure of price hikes.
Advanced Energy announced price increases on select product lines.
possible modest upside.
Brief mention without detailed impact.
Market effects
Signals a shift toward supplier pricing power across semiconductor equipment sector.
May pressure South Korean memory makers and affect Asian chip fabs.
Highlights broader cost‑inflation dynamics in the global semiconductor supply chain.
Counterpoint
If demand slows, higher component costs could suppress memory demand, hurting both suppliers and buyers.
Key entities
- CompanyASML
Semiconductor equipment supplier
- CompanySamsung Electronics
South Korean memory chipmaker
- CompanySK Hynix
South Korean memory chipmaker




