$ELF

e.l.f. Beauty, Inc. Stock 12‑Month Price Target Raised to $106.38, Implies 2% Downside

e.l.f. Beauty's (ELF) average stock price target increased to $106.38 from $105.62, with a range of $65 to $130. This implies a 2% downside from the Oct. 13 closing price. The consensus rating remains 'Buy' among 20 analysts.

Original reporting
Published Oct 14, 2026, 10:20 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Oct 14, 2026, 10:23 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
e.l.f. Beauty, Inc. Stock 12‑Month Price Target Raised to $106.38, Implies 2% Downside — source image
Decision brief

The 30-second read

$ELFNeutralLow
01

Why it matters

The price target lift is modest and suggests limited near-term catalyst, keeping the stock's risk/reward profile largely unchanged.

02

Market read

Small analyst target adjustment with minimal trading impact.

03

What to watch

Potential upcoming product launches or competitive pressures are not reflected in the target change.

Relevance 5/10Novelty 5/10Timing: post-market today

Background

e.l.f. Beauty is a fast-growing cosmetics company; analyst consensus remains a Buy.

Company-level read

Ticker impact

$ELFNeutralHigh confidence
Context

Analysts raised e.l.f. Beauty's average price target to $106.38, implying a 2% downside from the recent close.

Expected impact

minimal pressure as the market prices in the small target increase

Evidence & confidence

A 2% implied downside after a target raise indicates the market may view the revision as marginal and not drive significant price movement.

Market effects

Minor impact on the cosmetics sector, with no broader industry shift.

Limited to U.S. equity markets; no regional ripple effect.

Low global relevance; primarily of interest to ELF shareholders.

Counterpoint

The target raise may be overstated; investors could remain cautious given the modest upside.

Key entities

  • e.l.f. Beauty, Inc.

    U.S.-listed cosmetics retailer (ticker ELF).

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ELF Beauty stock rose 3.7% to $104.75 after Canaccord's tracker showed 11.6% YoY sales growth, led by Naturium's 74.3% surge. B. Riley raised its price target to $115, citing strong rhode brand demand ahead of its European launch. Bernstein also raised its target to $127, noting ELF's relevant operating model. The broader market saw modest gains, with the S&P 500 up 0.4%. ELF's next earnings report is scheduled for November 4, 2026.

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Why e.l.f. Beauty (ELF) Stock Is Up Today

e.l.f. Beauty (ELF) shares rose 4.9% after its brand, rhode, announced a European launch at Sephora. The collection will be available in 19 countries starting September 30, 2026. Investors see this as a potential catalyst for growth. Shares later settled at $108.67, up 4.5%. ELF's stock has been volatile, with a 32.6% drop in October 2025 due to mixed earnings and weak guidance.