Morgan Stanley bullish on Spotify ahead of earnings, keeps $640 target
Morgan Stanley reiterated its Overweight rating and $640 price target for Spotify (SPOT), citing subscriber growth and margin expansion opportunities. Analyst Sean Diffley expects 13% revenue growth and 25% EBITDA expansion annually, driven by audiobooks, video podcasts, and AI tools. The target implies 23% upside from the last close.
How this was made

The 30-second read
Why it matters
The upgrade and $640 target suggest a bullish short‑term bias for SPOT, but margin concerns could temper upside.
Market read
Analyst upgrade drives immediate price move and may influence sector sentiment.
What to watch
Potential slowdown in ad revenue and competition from other audio platforms.
Background
Morgan Stanley's analyst Sean Diffley highlighted subscriber growth, audiobooks expansion, video podcast monetization, and AI tools as catalysts.
Ticker impact
Morgan Stanley reiterated Overweight rating and raised price target to $640, citing growth opportunities, causing a 3% stock rise.
upward pressure as investors price in higher target and growth outlook
The new target and Overweight rating are fresh analyst actions that typically drive short‑term demand.
Market effects
Positive outlook for streaming and audio‑content sector may lift peers.
U.S. tech and media stocks could see modest gains.
Limited to investors tracking analyst upgrades in the media streaming space.
Counterpoint
Target may be overly optimistic given near‑term margin pressure from publisher payments.
Key entities
- Analyst FirmMorgan Stanley
Issued Overweight rating and $640 price target for Spotify.
- CompanySpotify
Streaming platform receiving upgraded rating and target.



