Strive sets up $1 billion ATM program for SATS preferred stock
Strive (ASST) established a $1 billion ATM program for its SATS preferred stock, with proceeds potentially funding Bitcoin purchases. The company recently acquired more Bitcoin, increasing its holdings to 43,000 BTC. The SATS stock offers a 15% annual dividend, with the first payment expected on November 9, 2026. Strive raised $630 million in an upsized IPO for SATS, priced at $90 per share.
How this was made

The 30-second read
Why it matters
The new $1 bn ATM program provides flexible financing for further Bitcoin accumulation, but also introduces dilution risk for existing shareholders.
Market read
Primary disclosure of a large capital‑raise mechanism that could move Strive's share price and influence crypto‑exposed equity sentiment.
What to watch
The 15% dividend on SATS may attract income‑focused investors, offsetting dilution concerns.
Background
Strive (Nasdaq: ASST) runs a Bitcoin treasury strategy and previously disclosed fresh Bitcoin purchases at an average cost of $82,732 per coin.
Ticker impact
Strive announced a $1 billion at‑the‑market program for its SATS preferred stock, enabling new share issuance and further Bitcoin purchases.
potential dilution pressure as new preferred shares may be issued below stated value
A $1 bn ATM facility is a sizable primary capital raise; market typically reacts with short‑term share price pressure due to dilution risk.
Market effects
Highlights growing use of preferred equity for crypto treasury funding in the fintech sector.
U.S. market may see modest sell‑off in Strive shares; broader crypto‑related equities could see mixed reactions.
Sets a precedent for other crypto‑exposed firms worldwide to consider ATM programs for balance‑sheet financing.
Counterpoint
If the ATM shares are priced at a discount, the effective cost of capital could be low, supporting long‑term Bitcoin exposure and potentially boosting the stock.
Key entities
- CompanyStrive
U.S.-listed fintech firm with a Bitcoin treasury.



