GameStop Stock Jumps Nearly 3% as Dan Ives Pitches AI Story Wall Street Has Not Priced Into Cohen's Retailer
GameStop (GME) shares rose 2.85% to $26.35 on Friday. Analyst Dan Ives from Wedbush Securities highlighted an overlooked AI opportunity in GameStop's collectibles business, maintaining a $32 price target. The company has been transforming under CEO Ryan Cohen, focusing on collectibles and cost cuts. GameStop's shares have been volatile, trading between $17.79 and $28.30 over the past year.
How this was made

The 30-second read
Why it matters
The analyst's AI thesis could reignite investor enthusiasm, supporting further upside beyond the $32 target.
Market read
A fresh analyst upgrade with a high price target sparked a near‑3% intraday rally, offering a timely trading opportunity.
What to watch
Potential execution risk in monetizing AI within the collectibles business and broader market volatility.
Background
GameStop has been pivoting to collectibles and trading cards under Ryan Cohen, reporting record quarterly profit and a sizable eBay stake.
Ticker impact
Dan Ives issued an Outperform rating with a $32 price target, prompting a 2.85% intraday rise in GME shares.
upward pressure as investors price in the AI thesis and higher target.
The note is fresh, the stock moved up on the same day, and the price target is well above current levels, indicating a clear actionable catalyst.
Market effects
Highlights growing AI focus in retail and collectibles sector, may spur interest in similar niche players.
U.S. market, primarily affecting retail investors and tech‑focused funds.
Limited to U.S. equities; no immediate global macro impact.
Counterpoint
Skeptics may argue the AI narrative is premature and that the valuation jump is speculative.
Key entities
- CompanyGameStop Corp.
Video game and collectibles retailer.
- AnalystDan Ives
Wedbush Securities technology analyst.



