Over the last 12 months, Better Home & Finance Holding insiders reported 20 buys totaling $9.5M and 15 sales totaling $53.3M across SEC Form 4 filings. 46% of those filings were made under pre-arranged 10b5-1 trading plans.
Scroll the table sideways for price, value and marks.
| Date | Insider | Type | Shares | Avg price | Value | Δ stake | Marks |
|---|---|---|---|---|---|---|---|
| Aug 19, 2026 | Smith Chad M.President, BMC · O | ▼ Sale | 3,307 | $12.85 | $43K | -66.1% | — |
| Jun 11, 2026 | FRATER HUGH RD | ▲ Buy | 5,150 | $24.34 | $125K | +437.9% | — |
| May 22, 2026 | Talwar HaritD | ▲ Buy | 5,000 | $25.34 | $127K | +12.6% | — |
| May 8, 2026 | Talwar HaritD | ▲ Buy | 3,000 | $30.43 | $91K | +8.2% | — |
| May 8, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 2,455 | $30.16 | $74K | -10.4% | plan · 3 tranches · indirect |
| May 7, 2026 | Garg VishalChief Executive Officer · O·D·10% | ▲ Buy | 6,583 | $30 | $197K | +10.1% | plan · 2 tranches |
| Apr 10, 2026 | Framework Ventures IV L.P.10% | ▲ Buy | 54,384 | $32.96 | $1.8M | +5.7% | indirect |
| Apr 9, 2026 | Talwar HaritD | ▲ Buy | 5,000 | $32.89 | $164K | +15.8% | — |
| Apr 8, 2026 | Advani LoveenChief Financial Officer · O | ▲ Buy | 10 | $35.5 | $355 | — | — |
| Apr 8, 2026 | Orn Jonsson SigurgeirChief Technology Officer · O | ▲ Buy | 1,000 | $36.09 | $36K | +40% | 2 tranches |
| Apr 8, 2026 | MENON BHASKARD | ▲ Buy | 590 | $34.14 | $20K | +39.3% | — |
| Apr 8, 2026 | Talwar HaritD | ▲ Buy | 1,000 | $33.34 | $33K | +3.3% | — |
| Apr 8, 2026 | Garg VishalChief Executive Officer · O·D·10% | ▲ Buy | 10,000 | $35.05 | $351K | +18.2% | — |
| Apr 2, 2026 | Talwar HaritD | ▲ Buy | 5,000 | $35.24 | $176K | +19.5% | — |
| Mar 25, 2026 | Garg VishalChief Executive Officer · O·D·10% | ▲ Buy | 2,217 | $29.9 | $66K | +4.2% | plan |
| Mar 24, 2026 | Garg VishalChief Executive Officer · O·D·10% | ▲ Buy | 21,200 | $29.19 | $619K | +67.4% | plan · 5 tranches |
| Mar 23, 2026 | Framework Ventures IV L.P.10% | ▲ Buy | 40,000 | $29.6 | $1.2M | +4.4% | indirect |
| Mar 19, 2026 | Framework Ventures IV L.P.10% | ▲ Buy | 53,000 | $28.48 | $1.5M | +6.2% | indirect |
| Mar 17, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 4,941 | $29.18 | $144K | -21% | plan · 2 tranches · indirect |
| Mar 16, 2026 | Framework Ventures IV L.P.10% | ▲ Buy | 25,000 | $29.55 | $739K | +3% | indirect |
| Mar 13, 2026 | Framework Ventures IV L.P.10% | ▲ Buy | 29,494 | $34.12 | $1.0M | +3.7% | indirect |
| Mar 11, 2026 | Framework Ventures IV L.P.10% | ▲ Buy | 31,598 | $38.38 | $1.2M | +4.1% | 2 tranches · indirect |
| Feb 17, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 6,000 | $30.07 | $180K | -27.8% | plan · 2 tranches · indirect |
| Feb 12, 2026 | Tuffin PaulaGeneral Counsel and CCO · O | ▼ Sale | 8,018 | $28.67 | $230K | -15.9% | plan · 2 tranches |
| Feb 10, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 2,056 | $27.98 | $58K | -9.5% | plan · indirect |
| Feb 3, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 3,097 | $27.06 | $84K | -14.3% | plan · indirect |
| Jan 15, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 6,000 | $36.7 | $220K | -21.7% | plan · 2 tranches · indirect |
| Jan 12, 2026 | Tuffin PaulaGeneral Counsel and CCO · O | ▼ Sale | 8,000 | $38.55 | $308K | -23.4% | plan · 2 tranches |
| Jan 6, 2026 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 2,843 | $35.15 | $100K | -9.3% | plan · indirect |
| Dec 30, 2025 | MENON BHASKARD | ▲ Buy | 1,500 | $33.94 | $51K | — | — |
| Dec 15, 2025 | Smith Chad M.Pres & COO, Better Mortgage · O | ▼ Sale | 8,378 | $42.52 | $356K | -23.3% | plan · 3 tranches · indirect |
| Dec 11, 2025 | Tuffin PaulaGeneral Counsel and CCO · O | ▼ Sale | 8,000 | $46.56 | $373K | -19.8% | plan · 4 tranches |
| Oct 6, 2025 | Nicholas J. CalamariCAO and Senior Counsel · O | ▼ Sale | 12,528 | $59.28 | $743K | -52.5% | plan · 5 tranches |
| Oct 6, 2025 | Nicholas J. CalamariCAO and Senior Counsel · O | ▼ Sale | 4,890 | $59.28 | $290K | -100% | plan · 10 tranches · indirect |
| Sep 22, 2025 | PBRA, LLC10% | ▼ Sale | 995,660 | $50.31 | $50.1M | -100% | 14 tranches · indirect |
| Sep 4, 2025 | Nicholas J. CalamariCAO and Senior Counsel · O | ▼ Sale | 12,527 | $21.86 | $274K | -57% | plan · 2 tranches |
| Sep 4, 2025 | Nicholas J. CalamariCAO and Senior Counsel · O | ▼ Sale | 4,892 | $21.86 | $107K | -100% | plan · 4 tranches · indirect |
The same Form 4 data over REST or MCP, already grouped into events with the plan flag and the dollar value read. A free key does 100 calls a day and needs no card. Prefer email? Better Home & Finance Holding filings can reach your inbox instead.
Corporate insiders — officers, directors and 10%+ owners — must report their trades to the SEC on Form 4 within two business days. This page shows open-market activity: purchases (code P), sales (S) and dispositions back to the issuer (D). Scheduled compensation events such as stock grants and option exercises are also filed on Form 4 but carry no trading signal, so they are not shown and counts here can be lower than the raw EDGAR filing total. We group each filing's transactions into one economic event (a laddered 10b5-1 sale is one event, not 25 rows), flag pre-arranged plans and late filings, and link every event to its AI-scored article in the $BETR feed.