Martin Jay D sold $1.8M of CACC
Martin Jay D (Chief Financial Officer) sold 3,000 shares of CREDIT ACCEPTANCE CORP (CACC) at an average of $601.04 ($600.30–$603.71, $1.80M total) across 4 trades on 2026-06-24 under a Rule 10b5-1 trading plan.
How this was made
The 30-second read
Why it matters
The newest disclosed fact is the CFO’s $1.80M open-market sale executed across four trades at roughly $600.30 to $603.71 per share, under a pre-arranged 10b5-1 plan.
Market read
Traders may monitor for follow-on insider activity, but this specific disclosure is unlikely to drive a durable repricing without additional company news.
What to watch
The filing does not disclose reasons for the sale, and the net effect depends on whether there are offsetting insider buys or other contemporaneous disclosures.
Background
This is an SEC Form 4 insider transaction disclosure for Credit Acceptance Corp, reported by the CFO.
Ticker impact
CACC CFO Martin Jay D sold about 3,000 shares in open-market transactions totaling $1.80M under a pre-arranged 10b5-1 plan.
Likely limited price impact; any reaction should fade unless accompanied by other company-specific news.
Form 4 shows an open-market sale by the CFO, explicitly under a pre-arranged 10b5-1 plan, which typically reduces interpretive weight versus discretionary selling.
Market effects
No clear sector read-through from a single 10b5-1 insider sale.
None indicated.
None indicated.
Counterpoint
A 10b5-1 sale can be purely mechanical, so the market may overreact to the headline without any fundamental change.
Key entities
- issuerCREDIT ACCEPTANCE CORP
Company whose CFO filed the Form 4 insider sale disclosure.
- insiderMartin Jay D
Chief Financial Officer who sold shares under a 10b5-1 plan.

