$JOBY

DeHoff Kate sold $173K of JOBY

DeHoff Kate (See Remarks) sold 22,621 shares of Joby Aviation, Inc. (JOBY) at an average of $7.66 ($7.53–$7.73, $0.17M total) across 2 trades over 2026-07-13 to 2026-07-14 under a Rule 10b5-1 trading plan.

Original reporting
SEC EDGAR · DeHoff Kate
Published Jul 14, 2026, 10:32 PM UTC
Analysis
AlphAI AI DeskAI-generated
Added to AlphAI Jul 14, 2026, 10:34 PM UTC. Informational, not investment advice.
How this was made
AlphAI summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
AlphAI market briefInsider activity
Primary signal
$JOBY
Neutral
high confidence
Mentioned
$JOBY
Relevance
3/10
AlphAI data visualization · based on SEC EDGAR
Decision brief

The 30-second read

$JOBYNeutralLow
01

Why it matters

This provides a fresh, timestamped datapoint on insider selling activity, but it does not introduce new guidance, contracts, or regulatory developments.

02

Market read

Useful for monitoring insider behavior, but unlikely to drive a major repricing without accompanying fundamental news.

03

What to watch

Traders may overreact to insider sales; the article lacks context on total insider holdings changes beyond the post-transaction share count.

Relevance 3/10Novelty 3/10Timing: Filed 2026-07-14 after-hours, reflecting sales executed 2026-07-13 to 2026-07-14.

Background

The article is an SEC Form 4 insider transaction disclosure for Joby Aviation, Inc.

Company-level read

Ticker impact

$JOBYNeutralHigh confidence
Context

Joby Aviation officer DeHoff Kate sold about 22,621 shares in open-market trades for roughly $173K under a pre-arranged 10b5-1 plan.

Expected impact

Low likelihood of a sustained price move; any reaction is likely brief and sentiment-driven.

Evidence & confidence

The filing is a Form 4 insider sale with a stated 10b5-1 plan, and the article provides no new operational, financial, or regulatory catalyst beyond the transaction details.

Market effects

Minimal read-through to the eVTOL/air mobility sector because this is a single-insider transaction without new company fundamentals.

No clear regional spillover implied by the filing.

Limited global relevance; the disclosure is company-specific and not tied to a broader event.

Counterpoint

Because the sale is under a pre-arranged 10b5-1 plan, it may be mechanically scheduled and not a bearish signal.

Key entities

  • Joby Aviation, Inc.

    Subject of the Form 4 insider sale disclosure.

  • DeHoff Kate

    Officer who executed open-market sales under a pre-arranged 10b5-1 plan.

Full insider trading history

This story covers one filing. See everything behind it: every insider buy and sell on record, 10b5-1 plans, late filings, and which officers and directors are trading.

Related articles

$JOBYHigh

Joby Aviation to Pay $116.9 Million in Trade Secrets Case

A federal jury ordered Joby Aviation to pay $116.9 million to Aerosonic for breaching a nondisclosure agreement and misappropriating trade secrets. The damages include $68.6 million for the breach, $29.9 million for misappropriation, and $18.3 million in exemplary damages. Joby plans to challenge the verdict. The case involves air data probes used in Joby's aircraft. The verdict may impact Joby's financial obligations but not its FAA certification process.

$JOBYMed

Joby Hit With $116.9 Million Trade-Secret Verdict

A federal jury awarded Aerosonic $116.9 million, finding Joby Aero breached a confidentiality agreement and misappropriated trade secrets related to air data probes. The verdict includes $68.6 million for breach of agreement, $29.9 million for trade-secret misappropriation, and $18.3 million in exemplary damages. Joby denies the allegations and plans to appeal.