More than $125 million in sales came from Pooph odor products. BioLargo is launching its own brand.
BioLargo (BLGO) launched barebird, a consumer brand for its CupriDyne odor-elimination technology. The brand includes pet and laundry odor products, with initial sales expected through direct-to-consumer channels and later on Amazon and TikTok Shop. BioLargo partners with marketing teams experienced with the Pooph brand, which generated over $125 million in sales.