Over the last 12 months, Baozun insiders reported 19 buys totaling $824K and no sales across SEC Form 4 filings.
| Date | Insider | Type | Shares | Avg price | Value | Δ stake | Marks |
|---|---|---|---|---|---|---|---|
| Jun 24, 2026 | Wu JunhuaChief Strategy Officer · O·D | ▲ Buy | 29,000 | $2.85 | $83K | +12.9% | — |
| Jun 22, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.81 | $28K | +0.6% | indirect |
| Jun 18, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 20,000 | $2.8 | $56K | +1.3% | 2 tranches · indirect |
| Jun 17, 2026 | Wu JunhuaChief Strategy Officer · O·D | ▲ Buy | 18,500 | $2.84 | $53K | +9% | — |
| Jun 16, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 20,000 | $2.76 | $55K | +1.3% | 2 tranches · indirect |
| Jun 12, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 20,000 | $2.7 | $54K | +1.3% | 2 tranches · indirect |
| Jun 11, 2026 | Wu JunhuaChief Strategy Officer · O·D | ▲ Buy | 18,000 | $2.69 | $48K | +9.6% | — |
| Jun 10, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 20,000 | $2.68 | $54K | +1.3% | 2 tranches · indirect |
| Jun 8, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 20,000 | $2.71 | $54K | +1.3% | 2 tranches · indirect |
| Jun 4, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.67 | $27K | +0.7% | indirect |
| Jun 3, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.63 | $26K | +0.7% | indirect |
| Jun 2, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.69 | $27K | +0.7% | indirect |
| Jun 1, 2026 | Wu JunhuaChief Strategy Officer · O·D | ▲ Buy | 20,000 | $2.7 | $54K | +11.9% | — |
| Jun 1, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.73 | $27K | +0.7% | indirect |
| May 29, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.57 | $26K | +0.7% | indirect |
| May 28, 2026 | Wu JunhuaChief Strategy Officer · O·D | ▲ Buy | 19,500 | $2.56 | $50K | +13.1% | — |
| May 28, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 10,000 | $2.56 | $26K | +0.7% | indirect |
| May 27, 2026 | Qiu WenbinChief Executive Officer · O·D | ▲ Buy | 20,000 | $2.56 | $51K | +1.4% | 2 tranches · indirect |
| May 26, 2026 | Wu JunhuaChief Strategy Officer · O·D | ▲ Buy | 10,000 | $2.55 | $26K | +7.2% | — |
Corporate insiders — officers, directors and 10%+ owners — must report their trades to the SEC on Form 4 within two business days. We group each filing's transactions into one economic event (a laddered 10b5-1 sale is one event, not 25 rows), flag pre-arranged plans and late filings, and link every event to its AI-scored article in the $BZUN feed.