·SEC EDGARLow
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 11,400 indirectly-held shares of Baozun Inc. (BZUN) at $3.50 across 2 trades over 2026-10-21 to 2026-10-22.
StockNASDAQ · US · USDConsumer Cyclical · Internet Retail
$BZUN
Baozun Inc.
Baozun provides brand e-commerce services and digital commerce solutions, primarily to brand partners in China. It operates through two segments: E-Commerce, which includes Baozun E-Commerce and Baozun International, and Brand Management. E-Commerce provides IT solutions, online store operations, digital marketing, customer service, and warehousing and fulfillment. Brand Management covers brand strategy, marketing, retail and e-commerce operations, supply chain and logistics, and technology. Baozun International focuses on supporting brands with local market insights and e-commerce infrastructure. Baozun earns product sales revenue by purchasing products from brands or their authorized distributors and selling them to consumers. It also earns service fees from brands and other customers for e-commerce services, including consignment services. Baozun is headquartered in Shanghai, China.
AlphAI earnings readQ2 FY2026 · AUG 27Baozun returned to GAAP and non-GAAP profitability as total net revenues rose 7.5%, led by services growth and Brand Management expansion.Verdict: solidRead →
Reads like this one publish minutes after the filing lands on EDGAR. Get them as JSON over the API or inside your AI agent over MCP.
Price · $BZUNvia TradingView
AI sentiment · 7d0 articles
No enriched coverage for $BZUN in the last 7 days.
Insider · 30dAll trades →
- Buys
- $100K 5 txs
- Sells
- — 0 txs
Qiu Wenbin5× · $100K
10b5-1 share of filings0%
Top stories · $BZUNMore →
·SEC EDGAR
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 11,800 indirectly-held shares of Baozun Inc. (BZUN) at an average of $3.40 ($3.34–$3.47) across 2 trades over 2026-10-12 to 2026-10-13.
·tipranks.com
Torm, Dick’s, Baozun, Agree, UR‑Energy: Insider Shock Moves
Insiders traded shares in five companies: Torm's CFO sold 42,533 shares ($1.64M), Dick's directors bought 9,567 shares ($1.24M), Baozun's CEO bought 13,900 shares ($39,825), Agree's CGO bought 1,000 shares ($67,550), and UR-Energy's VP Finance bought 96,556 shares ($110,068).
BZUN sentiment & insider activity
Recent BZUN coverage spans insider activity, financial news and corporate actions.
In the last 30 days, BZUN insiders filed 5 SEC Form 4 transactions — 5 purchases ($100K) and no sales. The most active reporter was Qiu Wenbin, Chief Executive Officer, with 5 filings.
What's driving BZUN
The insider purchase adds modest buying pressure and signals confidence from management.
Insider purchase may signal confidence and could provide modest buying pressure.
Minor bullish signal from CEO purchase.
Potential modest upside as buyback signals confidence and may support price.
Small insider purchase, unlikely to move price materially.
AlphAI scores every news story that mentions BZUN with an AI model for sentiment and relevance, and aggregates insider trades from Baozun Inc.'s SEC EDGAR Form 4 filings. Figures refresh continuously.
News on $BZUN
Score
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 11,400 indirectly-held shares of Baozun Inc. (BZUN) at $3.50 across 2 trades over 2026-10-21 to 2026-10-22.
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 11,800 indirectly-held shares of Baozun Inc. (BZUN) at an average of $3.40 ($3.34–$3.47) across 2 trades over 2026-10-12 to 2026-10-13.
Torm, Dick’s, Baozun, Agree, UR‑Energy: Insider Shock Moves
Insiders traded shares in five companies: Torm's CFO sold 42,533 shares ($1.64M), Dick's directors bought 9,567 shares ($1.24M), Baozun's CEO bought 13,900 shares ($39,825), Agree's CGO bought 1,000 shares ($67,550), and UR-Energy's VP Finance bought 96,556 shares ($110,068).
Baozun Launches $10 Mln Share Repurchase Program
Baozun Inc. (BZUN, 9991.HK) announced a $10 million share repurchase program over the next 12 months, funded by existing cash. The program includes ADS and Class A shares, with repurchases dependent on market conditions. Pre-market trading showed a 1.67% increase to $3.0500.
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 13,900 indirectly-held shares of Baozun Inc. (BZUN) at an average of $2.87 ($2.85–$2.88) across 2 trades over 2026-09-18 to 2026-09-21.
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 14,400 indirectly-held shares of Baozun Inc. (BZUN) at an average of $2.79 ($2.74–$2.84) across 2 trades over 2026-09-16 to 2026-09-17.
Wu Junhua purchased $38K of BZUN
Wu Junhua (Chief Strategy Officer) purchased 13,900 shares of Baozun Inc. (BZUN) at $2.73 on 2026-09-15.
Qiu Wenbin purchased $40K of BZUN (indirect holdings)
Qiu Wenbin (Chief Executive Officer) purchased 14,600 indirectly-held shares of Baozun Inc. (BZUN) at an average of $2.73 ($2.72–$2.74) across 2 trades over 2026-09-14 to 2026-09-15.
Baozun Inc (BZUN) Chief Strategy Officer Junhua Wu Buys 13,500 S
Baozun Inc (BZUN) Chief Strategy Officer Junhua Wu bought 13,500 shares at approximately $2.85 each, increasing his holdings to 267,270 shares. This follows a year-long trend of insider buying with no sales. Baozun, a China e-commerce partner, has a market cap of $166.862M and is deemed modestly undervalued by GuruFocus's GF Value metric at $3.23.
Wu Junhua purchased $38K of BZUN
Wu Junhua (Chief Strategy Officer) purchased 13,500 shares of Baozun Inc. (BZUN) at $2.85 on 2026-09-02.