AI Is Compressing The Travel-Booking Journey: MakeMyTrip CTO
MakeMyTrip CTO Sanjay Mohan discussed how generative AI is changing travel-booking behavior, requiring platforms to adapt search experiences. Users now combine multiple queries in single conversations, prompting the company to use knowledge graphs and intent-based search. Myra, MakeMyTrip's AI assistant, handles complex travel queries across various touchpoints, with voice interactions accounting for 30-40% of activity in smaller cities.






