Ferrari gets Jefferies backing as classic car auction prices surge

Jefferies reiterated a buy rating on Ferrari (NYSE:RACE) after strong Monterey classic car auction results. It kept a €400 price target for Milan-listed shares (vs €356.80) and $435 for US shares (vs $414.85). Jefferies said Ferrari classics sold at a 58% premium to estimates, citing specific sales including a $17.25m Daytona SP3 and a $40m Luce chassis 0.

Original reporting
Published Aug 17, 2026, 2:15 PM UTC
Analysis
alphai AI DeskAI-generated
Added to alphai Aug 17, 2026, 2:31 PM UTC. Informational, not investment advice.
How this was made
alphai summarizes source reporting and applies a structured AI analysis for relevance, timing, sentiment and ticker impact. Always verify material claims with the original publisher.
Ferrari gets Jefferies backing as classic car auction prices surge — source image
Decision brief

The 30-second read

$RACEBullishMed
01

Why it matters

The immediate tradable element is the reiterated rating and price targets, reinforced by concrete auction premium statistics that the broker uses to justify Ferrari’s pricing power and mix strategy.

02

Market read

Jefferies’ reiterated buy and targets for Ferrari are supported by specific auction premium data, which can influence short-term sentiment around luxury pricing power.

03

What to watch

Jefferies’ thesis depends on continued tightening of used inventory and successful new model launches; any slowdown in collector demand or supply normalization could weaken the signal.

Relevance 6/10Novelty 5/10Timing: today, as Jefferies reiterates buy and targets alongside fresh Monterey auction read-through

Background

The piece reports Jefferies’ maintained buy rating for Ferrari, citing strong Monterey classic car auction outcomes as evidence of strengthening collector demand.

Company-level read

Ticker impact

$RACEBullishMedium confidence
Context

Jefferies reiterated a buy on Ferrari after Monterey classic car auction results showed a 58% median premium to estimates, supporting demand and pricing power.

Expected impact

Mildly positive bias for RACE as traders weigh the Jefferies target and the auction read-through to mix and second-hand values.

Evidence & confidence

The article is an analyst note, but it includes specific auction datapoints (premiums, standout sales) that directly underpin the price-target thesis.

Market effects

Supports the luxury auto and collectible-exposure narrative that secondary-market strength can validate pricing power.

Limited, since the catalyst is analyst-driven and based on US auction results with European share targets.

Low to moderate, as it is company-specific rather than a broad macro or sector-wide shock.

Counterpoint

Auction premiums may be episodic and not translate into sustainable retail demand or margins, so the read-across to future pricing power could be overstated.

Key entities

  • Ferrari

    Luxury carmaker whose Jefferies rating and price targets are reiterated based on Monterey classic auction results.

  • Jefferies

    Broker that maintained a buy rating and specific €400 and $435 price targets, citing auction premiums and used-inventory tightening.

  • Monterey classic car auctions

    Auction series where Ferrari classics reportedly sold at large premiums to estimates, used as a demand and pricing-power signal.

Related articles

$RACELow

Ferrari Luce – price, specs and release date of Italy’s infamous EV

Ferrari's first electric car, the Luce, has a starting price of around £450,000 and has reportedly sold well, with Ferrari targeting 2,500 sales by 2030. The car's stock price has rallied from $280 to over $360 since its unveiling. The Luce features a 1036bhp electric powertrain and is designed to expand Ferrari's lineup rather than replace combustion models. It is expected to be released before the end of 2026. Ferrari's CEO emphasized that the car is not designed for drag races but for driver

$RACEMed

Ferrari’s first electric car sells for $40 million at auction

Ferrari’s first all-electric model, the customised Luce, sold for $40 million at RM Sotheby’s during Monterey Car Week, with proceeds to educational initiatives. The auction house said it was the first production chassis from the Luce program. Pre-sale estimate was $1.1 million. Ferrari (NYSE:RACE) shares fell over 8% after the May unveiling amid analyst and consumer backlash.

$RIVNMed

Rivian Automotive, Inc. (RIVN) vs. Ferrari N.V. (RACE): A Mass-Market EV Bet Against Ultra-Luxury Pricing Power

Rivian Automotive (RIVN) reported revenue up 27% to $1.66B and narrowed its net loss to $837M, helped by R2 SUV deliveries reaching 12,194 units. It raised delivery guidance to 65,000 to 70,000 and increased software and services revenue to $515M. Ferrari (RACE) raised full-year guidance to about €7.6B revenue and at least €2.26B adjusted operating profit despite lower shipments, with margin at 31.2%.

$RACEMedAI 8/10

Ferrari Financial Results Point To A Resumption Of The Good Times

Ferrari’s Q2 adjusted EBITDA beat expectations at €755 million, and it guided 2026 adjusted EBITDA to at least €2.97 billion, lifting its shares. Reports said Ferrari met the 2026 sales target for its May electric Luce, with sources citing just under 500 units. Analysts cited strong price/mix and personalization, plus demand for limited F-80 and Purosangue.

$RACEMed

Is Ferrari a Buy After Its Latest Earnings Report?

Ferrari reported Q2 revenue of about 1.94 billion euros, up 8% year over year, with shipments down 4% to 3,366 vehicles. Net income rose 9% to 463 million euros, or 2.62 euros per share, below analysts’ 2.15 billion euros revenue and 2.85 euros EPS. Ferrari raised 2026 revenue guidance to ~7.6 billion euros and adjusted EPS to 9.68 euros.