3 Beaten-Down Stocks That Haven’t Gotten the Message About the S&P 500’s Record Run
On Holding (ONON), Grocery Outlet (GO), and Birkenstock (BIRK) are trading below recent highs despite strong fundamentals. ONON reports 34% YOY DTC growth, GO is streamlining operations, and BIRK shows healthy brand demand. All three face macro challenges but have strong long-term prospects.
How this was made
The 30-second read
Why it matters
No new earnings or guidance is disclosed; the piece is a thematic recap.
Market read
Limited trading relevance; serves as a reminder of potential value opportunities rather than a catalyst.
What to watch
Potential supply‑chain improvements and upcoming seasonal demand could benefit all three.
Background
The article lists three beaten‑down stocks amid a record‑high S&P 500, arguing they remain undervalued despite solid fundamentals.
Ticker impact
On Holding reported Q2 earnings with strong DTC growth but shares are down 35% YTD, presenting a potential buy‑the‑dip opportunity.
Small upside over the next weeks if earnings guidance holds.
Earnings data is already public; the article only reiterates existing facts without new material.
Grocery Outlet disclosed operational turn‑around steps, including closing 36 stores and raising the low end of full‑year guidance, while the stock remains down 40% YTD.
Modest upside if guidance upgrades materialize.
Guidance lift is a minor update; no new quantitative guidance beyond prior reports.
Birkenstock posted a 16% YTD decline despite strong brand demand; analysts maintain Buy ratings as cost pressures ease.
Possible modest rebound if cost headwinds ease.
Article repeats known earnings trends without fresh data.
Market effects
Highlights valuation gaps in consumer discretionary and apparel sectors.
Primarily U.S. retail investors; limited broader market effect.
Low; focuses on three individual companies.
Counterpoint
The stocks may be oversold and could outperform if macro pressures ease.
Key entities
- companyOn Holding AG
Athletic apparel maker
- companyGrocery Outlet Holding Corp.
Discount grocery retailer
- companyBirkenstock Group AG
Footwear manufacturer
