Shopify Price Hikes Signal Pricing Power as JPMorgan Keeps $200 Bullish Target - Shopify (NASDAQ:SHOP)
Shopify (NASDAQ:SHOP) raised prices for its Grow and Advanced plans by 13% and 20%, respectively. JPMorgan expects this to generate over $40M in incremental annual revenue, with minimal churn risk. The firm maintains an Overweight rating and $200 price target, citing Shopify's pricing power and AI-related growth. Q3 earnings are expected at 46 cents per share on $3.75B revenue. Shares fell 4.51% to $170.11 on Friday.





