Atlanticus Holdings sells MERCURY trademark for $27.5M, keeps receivables
Atlanticus Holdings sold the MERCURY trademark and related IP for $27.5M in cash, retaining the credit card receivables. The buyer received a 12-month license for new cardholders, with Atlanticus allowed to use the brand for legacy accounts for up to five years. According to the company, the transaction excludes the underlying consumer credit card receivables.






