BMO cautious on softlines, bearish on athletic names
BMO Capital Markets initiated coverage of the softlines sector with a cautious outlook, citing a weakening consumer and rising costs. The firm is bearish on athletic names, including Nike (target $30), Deckers ($70), Dick's Sporting Goods ($110), and lululemon ($70), all with earnings below consensus. BMO is more constructive on companies with self-help stories, rating Abercrombie & Fitch, Amer Sports, Carter's, and Steve Madden as Outperform.



